The Brinkwire blog - Latest Comments

Re: An interview with Greg Jarboe of SEO-PR as we gear up for SES London

SEOP — Thu, 27 May 2010 02:13:46 -0000

Great stuff! Thanks for sharing.

Re: Staniforth MD walks the BBC throw Sarah Brown’s Twitter success

data recovery — Mon, 24 May 2010 07:41:09 -0000

Good to see that one of the Browns is doing well..

Re: Intense Debate makes progress in baby steps

data recovery — Mon, 24 May 2010 07:38:00 -0000

Hard to come anywhere close to disqus right now

Re: Intense Debate makes progress in baby steps

laptop — Sun, 23 May 2010 04:24:10 -0000

great post, Thank for sharing

Re: The Text 100 Global Blogger Survey

lenovo Laptop Battery — Tue, 04 May 2010 21:58:35 -0000

You talks about the importance of RSS. I can't agree with any more. RSS is the safe and scientific opt-in for bloggers.Sometimes I thinl the ad is not always bad,it also have worth

Re: Intense Debate makes progress in baby steps

App Development & App Company — Thu, 08 Apr 2010 20:41:21 -0000

nice post thanks

Re: Intense Debate makes progress in baby steps

Katerina Levine — Tue, 30 Mar 2010 11:35:53 -0000

Thanks for the post. I've installed Disqus just yesterday, so can't comment much on its performance.Thanks to Intense Debate...

Re: Intense Debate makes progress in baby steps

Daina Hayes — Mon, 29 Mar 2010 12:09:28 -0000

I was looking at that plug-in for my own blog and I think I like what I see. I'm off to install and mess with it now - great way to encourage discussion! Cheers. :)

Re: An interview with Greg Jarboe of SEO-PR as we gear up for SES London

website marketing seo — Wed, 24 Mar 2010 08:09:55 -0000

president and co-founder of SEO-PR. ... So without further ado, here's our interview! .... As for where people can catch up with me, that's easy. ...

Re: The Inconvenient PR Truth

Andrew Girdwood — Tue, 02 Feb 2010 09:34:02 -0000

Thanks for the comment. You made it to TechCrunch UK too :) and I think it's positive coverage http://eu.techcrunch.com/20...

Re: The Inconvenient PR Truth

Adam Parker — Tue, 02 Feb 2010 07:30:00 -0000

Hi Andrew

Thanks for covering the campaign and your very kind words about both it and us. As you say, though we have different approaches, it is clear we both value relevance and are trying to find ways to achieve it. We involved others in the campaign from the start precisely to make the point that trying to solve this problem will take a *lot* more than any one entity - however large or small.

Thanks again
Adam

Re: When PR goes bad – does it go bad?

Andrew Girdwood — Mon, 04 Jan 2010 12:29:17 -0000

I think I agree with you. The way this could backfire is if the place becomes "uncool" because of the public reaction. I don't think that's going to happen. I think it'll be seen as "uncool" for a while, an excuse for the rest of us un-beautiful people to stay away from the site but over the long term its fame and reputation sneaks back up to higher than before. It's public awareness is certainly higher than it was before.

Re: When PR goes bad – does it go bad?

Chris Lee — Mon, 04 Jan 2010 12:26:41 -0000

What effective PR. They don't want to appeal to "unattractive" people anyway, so why not raise their overall profile by mildly upsetting those people - and getting massively retweeted - while knowing that a certain percentage of "good looking" people will have set New Year's resolutions to go out there and get a partner this year. A winner, because its target audience weren't offended.

Re: Rise Wilkinson PR

wilkinsonpr — Wed, 25 Nov 2009 05:31:10 -0000

Thanks for your observations on Wilkinson Public Relations. Our online world can be found at www.wilkinsonpr.co.uk

Re: MomDot and others guilty of Mum blogging hypocrisy? @joelcere and others think they might be.

trisha — Fri, 06 Nov 2009 13:07:07 -0000

Wow, thank you for saying I look like a commercial venture. But no....sadly its just me...a mom...with a 4 year old and a dancing husband. But Ill take it as a compliment if the blog comes off professional.

The PR blackout was simply one week set aside for our specific mom community to share some personal posts. Unfortunately, traditional media got hold of it and turned it into something it wasn't.

I never claimed I did not work with companies in the slightest, nor did I ask for bloggers to stop working with brands. The call was more for conversation and to remind bloggers that content was just as important and taking a step back from PR for a few days to cross promote eachothers personal posts wouldn't hurt anyone.

Interestingly my little blog got much more attention on the post then it deserved.

The message was lost in the media mayhem. Kinda sad.

~Trisha

Re: Facebook’s TechCrunch prank underlines the speed challenge PRs face

Andrew Girdwood — Thu, 17 Sep 2009 16:55:08 -0000

You're spot on. Speed is nothing without delivery - rushing out tat may make the situation worse. I suspect in some cases we need both; speed and a really good response.

Re: Facebook’s TechCrunch prank underlines the speed challenge PRs face

jonclements — Thu, 17 Sep 2009 07:30:59 -0000

Speed in a crisis is important, but sometimes a more creative response - so, taking hours rather than minutes - may have a more effective outcome.

This is what Asda did yesterday after an ex-employee filmed himself wrecking a store:

http://pr-media-blog.co.uk/...

Re: Pluck buys CoveritLive

jkeebler — Tue, 18 Aug 2009 15:00:03 -0000

Coveritlive also has direct competition from us over at ScribbleLive.com who already have several Enterprise customers since last year.

Re: MomDot and others guilty of Mum blogging hypocrisy? @joelcere and others think they might be.

Jeanette — Mon, 17 Aug 2009 14:03:57 -0000

Oh wait.. did you see how her PR Blackout was the same week she announced she was going to be blogging for Sam's Club??? Hypocritical??
Raising awareness? she's a drama queen.

Re: The PRCA goes on the offensive against the NLA

Brinkwire — Wed, 12 Aug 2009 10:29:12 -0000

The PRCA asked a question below about News International. Do you know if they're included in your 1500 UK papers and publications covered in your remit?

Re: The PRCA goes on the offensive against the NLA

Brinkwire — Wed, 12 Aug 2009 10:28:19 -0000

No idea. I think it's a good question to ask. The emphasis did look to be on UK papers, didn't it?

What we can do is leave a comment on the NLA's comment above and see if they'll come back to answer the question. If you find out from elsewhere it would be great if you could update this thread with their response too!

Re: The PRCA goes on the offensive against the NLA

theprca — Wed, 12 Aug 2009 10:11:57 -0000

Brinkwire, in reference to the link above I am unclear as to whether News International publications will be included as part of the NLA digital licence. Do you know?

Re: The PRCA goes on the offensive against the NLA

newspaperlicensingagency — Tue, 11 Aug 2009 12:28:17 -0000

Hi -

To cover your points: as we said, the NLA licence covers UK local and national papers. Content on those sites is almost always covered by the NLA licence. But you can ‘quote’ from them as you wish – we are licensing only businesses which use the content commercially. Specifically, those who buy or sell on web monitoring from businesses such as Meltwater or Moreveor. These are companies whose business models have been built on using newspapers’ content without rewarding the publishers. The new web licence will change that.

We can and will collect fees from any business in any country using UK newspaper content in paid for media monitoring services.

And finally, on the legal remit, I think we answered this in our original reply.

Re: The PRCA goes on the offensive against the NLA

Brinkwire — Tue, 11 Aug 2009 11:05:03 -0000

Hi,

Thanks for taking the time to reach out and respond. This may sound like a silly question - but do you define "newspaper" anywhere. How can a company find out what sort of webpage is protected by the NLA and which are not. For example, can we quote from The Telegraph's blog section? Is that newspaper or not?

Can you only collect revenues from companies registered in the UK. If the media monitoring agency was a Gmbh, for example, do these license feels still apply? What if the software used for media monitoring was provided by a third party based in America and it was that third party software which sends out automated emails?

What's the actual law that empowers you to do this?

Just to make it clear - Brinkwire publishes press releases and we're interested in the PR and journalist sphere as a result. None of these questions apply to us so there's perhaps no need for you to answer any of them. We do have a number of agencies and journalists who read this blog, though, and I hope they'd take value from any answers you can share with us.

Re: The PRCA goes on the offensive against the NLA

newspaperlicensingagency — Tue, 11 Aug 2009 10:52:58 -0000

Andrew

Full details of the NLA’s plans are available on our microsite on www.nla-web.co.uk.

The most important point to answer is that the NLA is only licensing systematic commercial use of newspaper website content. That is, businesses which sell or buy web-based media monitoring. Occasional links sent to clients or colleagues do not fall under this. Self-sourced monitoring is covered under the standard NLA licence.

In answer to the questions you raise:
• The new web licences will cover digital content on UK national and local newspaper websites.
• The NLA is licensed to act on behalf of national and regional newspapers. The revenues we collect are distributed among these publishers who use them to invest in their businesses.

Please do take a look at the www.nla-web.co.uk microsite as it will answer any questions you or your readers have (and do get in touch if it doesn’t).